Ryan Marketing Solutions Named Digital Marketing Agency of the Year 2025

Ryan Marketing Solutions Named Digital Marketing Agency of the Year 2025

Business Growth Workshops Ireland

Recognition for service excellence, client impact, and positive contribution to the business community. 

We’re delighted to share that Ryan Marketing Solutions has been awarded Digital Marketing Agency of the Year 2025 at the Prestige Awards.

We don’t share every nomination, shortlist, or win, but this one stands out. It recognises the things we’ve built RMS on from day one: clarity of strategy, consistent delivery, ethical practice, strong branding, and real results supported by client feedback. In short, it speaks to how we work and why we do it.

Awarded Digital Marketing Agency of the Year 2025 for excellence in strategy, client impact, and positive contribution to the business community.

What this recognition means

  • Clarity & Strategy: Every plan starts with a clear direction and measurable goals.

  • Service Excellence: Reliable delivery and communication you can count on.

  • Client Impact: Results that move the needle – not just activity.

  • Ethical Practice & Reputation: Doing great work the right way, for the long term.

A huge thank you to our amazing clients, partners, and the RMS team – your trust and collaboration make everything we do possible. This milestone belongs to you as much as it does to us, and it motivates us to keep raising the bar in 2025 and beyond.

Bring your Marketing to new Heights with an Award Winning Marketing Coach and Consultant!

Build Faster, Protect your Brand and Grow your Business with Ryan Marketing Solutions

Why You Should Attend Business Growth Workshops?

Why You Should Attend Business Growth Workshops?

Business Growth Workshops Ireland

Marketing has become a highly sought-after expertise in the modern business world. To keep up with rapidly changing technologies and customer needs, one should consider enrolling in a business growth workshop.

A business growth workshop is ideal for start-ups, small business owners and even individuals planning to step into the business world. Beyond advancing your career, it is a convenient and flexible way to develop your skills and build your network.

If you are wondering whether a business growth workshop is worth it.Here, we’ve shared the benefits of enrolling in it and how to find the right fit for you.

Empowering individuals and entrepreneurs with marketing skills

Gain practical knowledge from experienced professionals

Whether you are planning to step into the business world or have an established business, business growth workshops empower entrepreneurs through knowledge sharing. These workshops often feature industry experts and successful entrepreneurs who share their experiences, strategies and challenges. By learning from such experts, entrepreneurs can gain valuable insights and guidance that can help them navigate the complexities of running a business.

Developing a mindset to drive growth

Cultivate innovation, creativity, and adaptability

Growth mindset and innovation are the foundation of a growing business. Marketing workshops are a way to empower entrepreneurs as well as employees, foster creativity and embrace experimentation. It allows businesses to unlock their full potential to lead in every evolving business landscape.

Connect with professionals and experts

Build relationships that support your business journey.

Workshops bring together entrepreneurs, business owners, and industry professionals, creating opportunities for valuable networking and potential partnerships. These connections can lead to mentorship opportunities and collaborations, fostering a supportive environment for business growth.

Stay up to date on market trends

Learn the latest tools, techniques, and strategies.

Marketers are always looking for new ways to engage customers and promote products or services effectively. As technology continues to evolve, so do the strategies used to reach target audiences.

Some of the current marketing trends include:

  • Marketing Automation
  • Influencer Marketing
  • Marketing Analytics

To keep pace with these changes, online marketing workshops offer valuable opportunities to learn about the latest tools and techniques shaping the industry. Many workshops also incorporate real-world case studies, allowing participants to apply what they’ve learned in practical scenarios. This hands-on approach supports continuous learning and helps professionals stay relevant in a competitive landscape.

Flexibility to fulfil your commitment

Learn at your own pace, on your schedule.

Online marketing workshops offer flexibility, enabling participants to fulfil personal and professional commitments while developing their skills simultaneously. Many of these workshops also offer asynchronous learning models, so you can access them anytime from anywhere. Such adaptability is significant for maintaining a healthy work-life balance. 

Upgrade your skills cost-effectively

Get professional development without the high costs.

Online marketing workshops are often affordable than in-person work. They not only cost less but also enable you to avoid other expenses such as transportation and lodging costs. Many business growth experts and even companies conduct marketing workshops in Tipperary designed specifically for non-marketers. Whether you are a small business owner, freelancer, or just someone looking to improve your online presence, these sessions can help you hone your skills without burning a hole in your pocket.

Discover How Ryan Marketing Solutions Can Support Your Business

Ryan Marketing Solutions brings years of experience in delivering tailored digital marketing solutions to clients across a wide range of industries. We also conduct business growth workshops from time to time to help small business owners, beginner marketers, and entrepreneurs sharpen their skills and confidently promote their businesses, without spending their entire day on marketing. Register for the next workshop.

Bring your Marketing to new Heights with an Award Winning Marketing Coach and Consultant!

Build Faster, Protect your Brand and Grow your Business with Ryan Marketing Solutions

A Beginner’s Guide to Google Ads in 2025

A Beginner’s Guide to Google Ads in 2025

Google Ads remains one of the most reliable ways to attract targeted traffic and generate leads in 2025. If you’re new to this platform, this beginner’s guide will help you launch your first campaign with confidence.

Step 1: Set Clear Objectives

Before you begin, decide what you want to achieve. Whether it’s website traffic, lead generation, or online sales, clear goals will shape your strategy.

Step 2: Choose the Right Keywords

Keywords are at the core of Google Ads. Use tools like Google Keyword Planner to find relevant, high-intent keywords with manageable competition.

Step 3: Set a Realistic Budget

In 2025, Google Ads offers enhanced budget recommendations to maximise your ROI. Start with a modest budget, monitor performance, and adjust as needed.

Step 4: Craft Compelling Ad Copy

Your ad needs to capture attention and drive action. Include a strong call-to-action (CTA) and highlight benefits like discounts, free shipping, or exclusive offers.

Step 5: Analyse and Optimise

Make use of Google Ads’ advanced reporting tools to track performance metrics such as click-through rates (CTR) and cost-per-click (CPC). Refine your campaign based on what works.

Pro Tip for 2025: AI-powered features within Google Ads can automate optimisation, saving time while improving outcomes.

Need help navigating the complexities of Google Ads? Ryan Marketing Solutions provides expert campaign management to help your business grow in 2025. Get in touch today!

Bring your Marketing to new Heights with an Award Winning Marketing Coach and Consultant!

Build Faster, Protect your Brand and Grow your Business with Ryan Marketing Solutions

The Future of Marketing What’s Changing As We Head Into 2025

The Future of Marketing What’s Changing As We Head Into 2025

As we approach 2025, the world of marketing is evolving faster than ever. New technologies, shifting consumer behaviours, and emerging trends are reshaping how businesses connect with their audience. At Ryan Marketing Solutions, we’ve always kept our finger on the pulse of these changes, and we’re excited about what’s ahead.

Here’s a look at some of the most important shifts we’re seeing in the marketing landscape going into 2025—and how your business can stay ahead of the curve. 

1. AI and Automation are Becoming Essential 

Artificial Intelligence (AI) and automation have been buzzwords in the industry for a while, but heading into 2025, they’re becoming essential tools for marketers. From AI-driven customer insights to automated email campaigns and chatbots, businesses are using these technologies to deliver personalised experiences at scale

What This Means for Your Business

  • AI-powered tools will help you analyse data faster and more accurately, enabling better decision-making. 

  • Automation can free up time by handling repetitive tasks like scheduling social media posts or responding to customer queries, allowing you to focus on strategy and creativity. 

2. The Rise of Video and Short-Form Content 

Video content, particularly short-form videos, continues to dominate the digital marketing space. Platforms like TikTok, Instagram Reels, and YouTube Shorts are where brands are seeing the most engagement. Consumers are drawn to short, snappy videos that are easily digestible and highly engaging.

What This Means for Your Business:

  • Invest in video content creation, even if it’s on a small scale. 

  • Short-form videos are perfect for sharing behind-the-scenes insights, tutorials, product showcases, or quick tips to keep your audience engaged.

3. Hyper-Personalisation is the New Standard

In 2025, consumers expect marketing messages to be more than just personalised—they want hyper-personalisation. This means going beyond addressing your customer by name and delivering relevant, highly tailored content based on their behaviour, preferences, and past interactions with your brand. 

What This Means for Your Business:

  • Use data to drive your marketing strategies. Tools like CRM systems and AI can help you track customer behaviour and segment your audience effectively.

  • Personalise your email campaigns, website content, and social media posts to meet the specific needs and interests of your audience.

4. Sustainability and Ethical Marketing Matter More 

Consumers are becoming more conscious of the social and environmental impact of the brands they support. As we move into 2025, businesses need to adopt sustainable practices and communicate their ethical values through their marketing efforts. 

What This Means for Your Business:

  • Showcase your sustainability efforts and commitment to ethical practices in your marketing. 

  • Be transparent about your processes and values—today’s consumers value authenticity and trust. 

5. Social Commerce is Expanding  

Social commerce—shopping directly on social media platforms—is set to become even bigger by 2025. Platforms like Instagram, TikTok, and Pinterest are doubling down on their shopping features, allowing users to discover and purchase products without ever leaving the app. 

What This Means for Your Business:

  • Make sure your social media profiles are optimised for shopping. 

  • Invest in social media advertising that’s tailored to drive product discovery and conversion. 

6. The Shift to Privacy-First Marketing  

With new data privacy regulations and the phasing out of third-party cookies, privacy-first marketing is becoming the norm. Consumers are more aware of how their data is being used and expect brands to prioritise their privacy. 

What This Means for Your Business:

  • Focus on first-party data collection through email sign-ups, website interactions, and direct communication with your audience.

  • Be transparent about your data usage and prioritise consumer consent in all your marketing activities.  

7. Community Building is More Important Than Ever 

As consumers seek more meaningful connections, businesses are focusing on building communities around their brand. By fostering a sense of belonging, businesses can create loyal, engaged customer bases that are more likely to advocate for their brand. 

What This Means for Your Business:

  • Focus on building relationships with your customers rather than just selling to them. 

  • Create opportunities for user-generated content and community engagement, such as online groups, interactive content, and live events.

How to Stay Ahead in 2025

With all these changes on the horizon, how can your business stay ahead? The key is to remain adaptable and be willing to evolve your marketing strategies as new trends and technologies emerge. At Ryan Marketing Solutions, we’re here to help you navigate these shifts and create strategies that keep your business at the forefront of your industry. 

Bring your Marketing to new Heights with an Award Winning Marketing Coach and Consultant!

Build Faster, Protect your Brand and Grow your Business with Ryan Marketing Solutions

Boutique Marketing Consultancy Firm of the Year for Ireland at the Corporate LiveWire Global Innovation & Excellence Awards 2024/2025!

Boutique Marketing Consultancy Firm of the Year for Ireland at the Corporate LiveWire Global Innovation & Excellence Awards 2024/2025!

We’re thrilled to announce that Ryan Marketing Solutions has been awarded the prestigious title of Boutique Marketing Consultancy Firm of the Year for Ireland at the Corporate LiveWire Global Innovation & Excellence Awards 2024/2025!

This recognition is a testament to our dedication, passion, and the bespoke marketing strategies we deliver for our clients. As a boutique firm, we take pride in offering personalised solutions that go beyond the one-size-fits-all approach, focusing on results that matter for each individual client. Whether it’s coach & consultancy, lead generation, or full outsourcing, we approach every project with the same goal—to help our clients grow and succeed.

What This Award Means to Us

At Ryan Marketing Solutions, our goal has always been to provide tailored, high-quality marketing services to businesses of all sizes. Winning this award is not only an honour but also a reflection of our commitment to innovation, excellence, and our clients’ success. We’re especially proud to be recognised in a highly competitive market, where marketing strategies evolve constantly. Our ability to adapt, innovate, and stay ahead of industry trends is key to the services we provide. The award showcases our expertise in creating custom strategies that drive tangible results, no matter the size of the business or its marketing needs. 

Why Choose a Boutique Marketing Firm?

One of the reasons we stand out is the personal touch we offer. As a boutique firm, we don’t just work for our clients—we partner with them. We get to know each client’s business inside and out, creating strategies that align with their goals and resonate with their audience.

Our focus is always on delivering measurable outcomes, and we’re passionate about supporting businesses across various sectors. Whether you’re a start-up looking to build brand awareness or an established company needing a refresh in your digital marketing, our boutique approach ensures you receive the attention and expertise you deserve.

Looking Forward

This award inspires us to continue evolving, refining our services, and exploring new ways to bring value to our clients. We’re excited about the future and look forward to helping more businesses achieve their marketing goals in 2024 and beyond. 

A massive thank you to all our clients, partners, and supporters who have been part of this journey with us. This achievement wouldn’t be possible without your trust and collaboration.

Bring your Marketing to new Heights with an Award Winning Marketing Coach and Consultant!

Build Faster, Protect your Brand and Grow your Business with Ryan Marketing Solutions

The Power of Email Marketing: Why It’s Still King in 2024

The Power of Email Marketing: Why It’s Still King in 2024

In an era dominated by social media and instant messaging, email marketing continues to reign supreme as a powerful tool for businesses. But what makes email marketing so effective, and why should you incorporate it into your marketing strategy in 2024? Let’s explore the latest trends, facts, and features that keep email marketing at the forefront of digital marketing.

Why Email Marketing Matters:

In an era dominated by social media and instant messaging, email marketing continues to reign supreme as a powerful tool for businesses. But what makes email marketing so effective, and why should you incorporate it into your marketing strategy in 2024? Let’s explore the latest trends, facts, and features that keep email marketing at the forefront of digital marketing.

Latest Trends and Features:

  1. Personalisation and Segmentation: Modern email marketing tools allow for highly personalised content. Segmenting your email list based on user behaviour and preferences can significantly increase engagement rates. Studies show that personalised emails improve click-through rates by 14% and conversion rates by 10%.
  2. Interactive Emails: Interactive elements such as polls, surveys, and embedded videos are becoming more prevalent. These features increase user engagement and make emails more dynamic and appealing.
  3. AI and Automation: Artificial intelligence is transforming email marketing. AI-powered tools can predict the best times to send emails, personalise content at scale, and optimise subject lines for higher open rates.
  4. Mobile Optimisation: With over 60% of emails opened on mobile devices, ensuring your emails are mobile-friendly is crucial. Responsive design and concise, engaging content are key to keeping mobile users interested

Best Practices for 2024:

Craft Compelling Subject Lines: Your subject line is the first impression. Make it count with attention-grabbing and relevant wording.
Focus on Quality Content: Provide value in every email. Whether it’s insightful blog posts, special offers, or important updates, ensure your content is useful to your audience.
Utilise A/B Testing: Test different versions of your emails to see what resonates best with your audience. This can help refine your strategy for better results.

Final Thoughts:

Email marketing remains a vital tool for businesses looking to connect directly with their audience and drive conversions. By embracing the latest trends and best practices, you can ensure your email campaigns are both effective and engaging. At Ryan Marketing Solutions, we specialise in creating tailored email marketing strategies that deliver results. Contact us today to learn how we can help elevate your email marketing efforts.

Bring your Marketing to new Heights with an Award Winning Marketing Coach and Consultant!

Build Faster, Protect your Brand and Grow your Business with Ryan Marketing Solutions